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SHRM Annual 2027 Exhibitor Guide: Booth Builders, Rules, Costs & Exhibitor List

SHRM Annual Conference & Expo. Everything exhibitors need to plan a booth at SHRM Annual 2027 in Chicago, IL — dates, venue, exhibitor list & floor plan, booth builders and EAC labor, show rules, material handling, union labor, electrical costs and key deadlines.

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SHRM Annual 2027 overview

ShowSHRM Annual
IndustryGeneral Trade
VenueMcCormick Place
CityChicago, IL
Next datesJun 27, 2027 – Jun 30, 2027
Attendees12,500+
Exhibitors800
Official websiteannual.shrm.org

SHRM Annual 2027 dates and location

SHRM Annual 2027 is scheduled for Jun 27, 2027 – Jun 30, 2027 at McCormick Place in Chicago, IL. Confirm the official dates and hall assignments on the SHRM Annual website before booking travel or freight.

SHRM Annual 2027 exhibitor list

The official SHRM Annual exhibitor directory and company listings are published by the show organizer. See the SHRM Annual website for the current exhibitor directory. Already on the list? BoothFlip helps you find a booth builder, designer or EAC to bring your stand to life.

SHRM Annual 2027 floor plan and booth planning

Pick your booth size and hall using the official SHRM Annual interactive floor plan, then plan the build with BoothFlip. Whether you need a 10×10 inline, a 20×20 island or a large custom stand at McCormick Place, our tools estimate weight, material handling and labor so you can budget accurately.

SHRM Annual booth builder & exhibit design help

Need a custom booth, a rental exhibit, or a fresh design for SHRM Annual? BoothFlip matches you with vetted booth builders and exhibit designers who compete for your project — for new custom builds, modular rentals and renovations.

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SHRM Annual EAC contractors & I&D labor in Chicago

For install & dismantle (I&D) labor, supervision and on-site services, connect with exhibitor-appointed contractors (EACs) in Chicago. Find Chicago EAC contractors → or browse the full BoothFlip EAC network → for other cities.

SHRM Annual show rules & exhibitor manual

Booth-height limits, hanging-sign rules and line-of-sight requirements are set in the official SHRM Annual exhibitor manual / display rules. Check the official SHRM Annual exhibitor manual for the current rules. Always verify the latest rules with show management before finalizing your design.

SHRM Annual material handling, drayage & electrical costs

Services are ordered through the official show contractor. Typical exhibitor-paid costs:

Material handling (drayage)~$200/cwt advance rate (floor/overtime rates run higher)
Electricalfrom $205 (advance order)
Install/dismantle labor~$170/hr (ST; OT/DT higher on weekends/holidays)

These are planning estimates — confirm current rates and forms in the official SHRM Annual service kit.

SHRM Annual union labor rules in Chicago

Chicago is a strong union market: electrical, freight and most booth install/dismantle labor generally go through union crews (e.g. IBEW electrical, Teamsters freight), and exhibitor self-build is usually limited. Electrical, freight, rigging, forklift, material handling and venue jurisdictions at McCormick Place must be verified in the official SHRM Annual exhibitor manual / service kit.

SHRM Annual exhibitor deadlines & move-in schedule

Exact SHRM Annual order deadlines and move-in / move-out times are published only in the official SHRM Annual exhibitor manual / service kit. As a general planning guide, most U.S. shows follow this pattern:

These are general estimates, not official SHRM Annual dates. Verify every deadline and move-in/move-out time against the official SHRM Annual exhibitor manual / service kit.

SHRM Annual booth rental, custom booths & used booths

For SHRM Annual you can commission a new custom booth, rent a modular exhibit, or buy a used / pre-owned trade show booth and have it refurbished and rebranded — often at a fraction of a new custom build. Browse used trade show booths →. Have a booth to sell after the show? List it on BoothFlip →.

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Frequently asked questions

When is SHRM Annual 2027?

SHRM Annual 2027 runs Jun 27, 2027 – Jun 30, 2027 at McCormick Place. Always confirm the exact dates on the official SHRM Annual website.

Where is SHRM Annual 2027 held?

SHRM Annual 2027 takes place at McCormick Place in Chicago, IL.

How do I find the SHRM Annual 2027 exhibitor list?

Check the official SHRM Annual website for its exhibitor directory. BoothFlip can help you find a booth builder or EAC once you're on the list.

Where can I find the SHRM Annual 2027 floor plan?

The interactive floor plan is on the official SHRM Annual exhibitor site. Use it to pick your booth size and hall; BoothFlip helps you plan and build the booth itself.

Do I need a booth builder for SHRM Annual?

Most custom exhibitors hire a booth builder or EAC. BoothFlip matches you with vetted builders and designers who compete for your SHRM Annual project.

Can exhibitors set up their own booth at SHRM Annual?

Chicago is a strong union market: electrical, freight and most booth install/dismantle labor generally go through union crews (e.g. IBEW electrical, Teamsters freight), and exhibitor self-build is usually limited. Electrical, freight, rigging, forklift, material handling and venue jurisdictions at McCormick Place must be verified in the official SHRM Annual exhibitor manual / service kit. Also confirm any small-booth exceptions with show management.

What are the SHRM Annual booth height rules?

Standard U.S. display rules usually cap linear/inline booths around 8–12 ft and islands higher, but limits vary by show. Verify booth-height and hanging-sign rules in the official SHRM Annual exhibitor manual.

Does SHRM Annual require union labor?

Chicago is a strong union market: electrical, freight and most booth install/dismantle labor generally go through union crews (e.g. IBEW electrical, Teamsters freight), and exhibitor self-build is usually limited. Electrical, freight, rigging, forklift, material handling and venue jurisdictions at McCormick Place must be verified in the official SHRM Annual exhibitor manual / service kit. Plan to budget union install/dismantle labor.

Who is the official contractor for SHRM Annual?

The official general services contractor is named in the SHRM Annual exhibitor service kit (commonly Freeman or GES).

How much does it cost to exhibit at SHRM Annual?

Beyond booth space, budget for booth build/rental, material handling (~$200/cwt advance), electrical (from $205), install/dismantle labor (~$170/hr) and freight. Get a tailored quote through BoothFlip.

How do I order electrical for a SHRM Annual booth?

Electrical is ordered through the official service kit; advance orders (from $205) are cheaper than floor rates. Confirm the current form and deadline in the SHRM Annual exhibitor manual.

Can I use a used trade show booth at SHRM Annual?

Yes — a pre-owned booth can be refurbished and rebranded for SHRM Annual. Browse used booths on BoothFlip's marketplace.

How do I find an EAC contractor for SHRM Annual?

Use BoothFlip's EAC network for Chicago to get matched with vetted exhibitor-appointed contractors for install & dismantle (I&D) and setup.

What are SHRM Annual material handling or drayage costs?

Advance material handling runs about $200/cwt (per cwt/100 lbs or per lb); floor/overtime rates are higher. Confirm current drayage rates in the the official show contractor service kit.

What are the SHRM Annual 2027 exhibitor deadlines?

As a planning guide, the discount / advance-order deadline is usually ~4–6 weeks before opening, the advance-warehouse freight deadline ~2–4 weeks before, and move-in typically starts 1–3 days before the show opens. Verify every SHRM Annual deadline and the move-in / move-out schedule in the official exhibitor manual / service kit.

Can I rent a booth for SHRM Annual instead of buying?

Yes — modular rental exhibits and refurbished used booths are both cost-effective options for SHRM Annual. BoothFlip's builders offer custom builds, rentals and used-booth refurbishment; request a quote to compare.

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BoothFlip is an independent marketplace and exhibitor planning resource. BoothFlip is not affiliated with, sponsored by, or endorsed by SHRM Annual or its organizer. SHRM Annual is a trademark of its respective owner. Always verify show rules, deadlines, floor plans, exhibitor manuals, and service orders with the official SHRM Annual website and show management.